New band name in The Frame

NAME CHANGE: Noam-David Wright


A WEEK is a long time in music. The Jewish Telegraph featured Noam-David Wright's group Avi Darkbloom in last week's issue.

But the Manchester group no longer exists in that form, having been renamed just Darkbloom.

Lead singer Noam-David is aware of Manchester's prestigious music history.

"We want nothing less than to plant our flag firmly in our home-town's musical heritage, from 10cc to The Smiths, to I Am Kloot to The 1975 and a million others," he told me.

"This is how we access the world and our dreams."

Darkbloom's debut double a-side single The Frame and Berlin '39 will be released by Hineni Records on Monday.

Noam-David started his musical adventure in his teenage years, appearing in a number of bands.

"I started writing songs and performing, but then took a break and lived abroad for a while," the 35-year-old said.

He spent 10 years travelling the globe, before deciding the time was right to return to the music world.

Noam-David formed Darkbloom in August last year.

"Darkbloom is a character in the novel Pale Fire by Vladimir Nabokov," he explained.

Noam-David, whose musical influences include Elvis Costello and Squeeze, said The Frame shows the band's love and admiration for Manchester.

"I fell in love with the city," he added. "I like to see the beauty, despite the flaws.

"Manchester is industrial, historical and extremely musical.

"The music video highlights this, showing some of the city's fondest and familiar places."

Berlin '39 is about Indian leader Mahatma Gandhi's famous letter to Adolf Hitler in 1939, where he urged him to pull back from the brink of war "for the sake of humanity".

The German dictator never received the letter because it was intercepted by the British government.

Noam-David said: "Gandhi wrote in a childlike manner - the writing is so ridiculous, but it was an important part of who Gandhi was. I love the way the letter was composed."

The song contains a verse in Hebrew: "Gam zeh ya'avor" (this too will fade).

Noam-David added: "In any time of good or bad, the moment will fade and you will get through it. It is an inspiring line everyone can relate to."

A member of the Manchester Reform Congregation (Jackson's Row), Noam-David is a convert to Judaism.

He recalled: "I felt a personal longing - I never considered any other religion. It was natural and effortless for me."

He attends shul every week and sings with the shul's musical group, Shir Chadash, performing regularly at Friday night services.

And Noam-David, a regular visitor to Israel, wants to see the Jewish state thrive.

He added: "It is all out of hand at the moment, but I support Israel."

Noam-David is hoping Darkbloom help to contribute to a music scene he feels is lacking some fizz.

He explained: "For contemporary artists, songs just don't bite right now. They need to have that attitude and type of outlook.

"My advice to budding artists is to write, write and write. It is the hardest thing to do.

"Budding musicians should spend as much time as they can writing and listening to people.

"I desire to be a professional songwriter.

"I don't want to necessarily be famous, I just want to be doing a job I love. It is all about the writing for me."

Watch the videos for The Frame at and Berlin '39 at and follow Noam-David on Twitter @darkbloommusic

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